LARKIN, the Website

LARKIN is a new guide to forging a life that’s the opposite of “basic.” It’s the nudge you need to book the trip you’ve been day dreaming about, try a look that’s outside your comfort zone, and explore new terrain in your career and relationships. It’s a portal to a diverse group of movers and shakers who create influence in real life, not just in your Instagram feed (though you’ll get to know some of those influencers, too).

Here, you’ll find consistent proof that you don’t literally have to be a baller to look, travel, or live like one. We (as in the royal “we”) regularly report on It-girl trends and have stayed at our share of high-end resorts, but roughing it in the mountains and scouting $5 beauty products is also our speed. Don’t let our founder, Larkin’s swirly hair and sartorial prowess fool you: She wrote this wearing PJs.

LARKIN, the Woman

Behind every good website is a great woman – or so I’ve heard. I’m Larkin Clark, the founder of LARKIN and a multidisciplinary creative who works with brands, publications, and media personalities on a variety of projects. Over the course of my career, I’ve tackled content from many angles: as a lifestyle, beauty, and market editor; content strategist and director; creative producer; on-camera talent; copy and screenwriter; photographer; stylist; and video director. I have a passion for storytelling and like to think of myself as a creative shape-shifter, rising to whatever a project calls for.

Recent Work

I consult with leading publishers like Condé Nast and Hearst Digital Media on consumer marketing and native advertising, and regularly cover lifestyle, fashion, beauty, and wellness for a range of digital editorial publications. (You may have spotted my byline on sites like Well+Good,,,, Birchbox, or Huffpost.) I have also served as an editorial brand ambassador for brands like Levi’s and Erno Laszlo, which you can learn more about here.

As a photographer, I regularly shoot lifestyle and travel for LARKIN and editorial clients, as well as portraits of artists and entrepreneurs. When I’m not behind or in front of the camera myself, I’m producing shoots for talented artists I know. More recently, I began collaborating with Brooklyn Cartoons on a series about living that Millennial Life, which you should totally check out the next time you fall down an Instagram hole. (There’s also a book in the works, which I’ll tell you more about soon.)

Before going freelance, I was an editor at DailyCandy, where I directed branded content for partners like Olay, Nike, and Tiffany & Co.

Recent Life

After nearly a decade of braving the Trader Joe’s lines in NYC, I recently returned to my California roots. Yes, I miss the adrenaline rush of hustling in a big city, but I also love being near my family and heading to the beach on a weeknight. Life is all about balance, right? I’ve found mine being bicoastal – and traveling as much as possible when I’m not on the beach or the subway.

In addition to my creative work, I’m a founding member of Trellis Social Club, a new meet-up for women in wellness, and an active volunteer at JDRF in San Francisco. A type 1 diabetic since age 11, I’m passionate about spreading awareness about the disease and excited about the promising research organizations like JDRF and New York’s Naomi Berrie Diabetes Center have been putting into action.

I’m also a proud woman of mixed ethnicities (1/4 Chamorro, 1/4 Spanish, and 1/2  English-Welsh, if you’re curious), a graduate of USC film school, and an overzealous dog lover who wakes up most days covered in fur.

Get in Touch

Want to collaborate on something awesome or just say wassup? It all starts here.

Words, styling, hair, makeup, and direction for this page: Larkin Clark 

Photography: Rob Brockett